Ultimate Guide To Flipkart Affiliate Marketing
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Ultimate Guide To Flipkart Affiliate Marketing
Flipkart affiliate marketing is one of the easiest ways to earn money online in India without any investment. If you have a website, blog, YouTube channel, or even a social media page, you can promote Flipkart products and earn a commission on every successful sale.
The Flipkart Affiliate Program allows beginners and experienced marketers to join for free, create affiliate links, and start earning by recommending products people already trust. You don’t need to handle inventory, customer support, or delivery—Flipkart takes care of everything.
In this ultimate guide, you’ll learn how to join the Flipkart affiliate program, Flipkart affiliate commission rates, cookie duration, and the best strategies to succeed with affiliate marketing on Flipkart in 2025.
Also read: Best Amazon eCommerce Specialist Course in Bareilly
What is Flipkart Affiliate Marketing?
Flipkart affiliate marketing is a free online earning program where you promote Flipkart products using special affiliate links. When someone clicks your link and makes a purchase on Flipkart, you earn a commission.
You don’t need to:
- Sell products yourself
- Handle delivery or returns
- Invest any money
Promote Flipkart products → Customer buys → You earn commission.
This makes Flipkart affiliate marketing one of the easiest ways to earn online in India without investment.
Also read: Affiliate Marketing: What it is and How to Get Started
What Is the Flipkart Affiliate Program?
The Flipkart Affiliate Program is a free marketing program that lets bloggers, YouTubers, website owners, and social media creators earn money by promoting Flipkart products.
You share special affiliate links. When people buy through those links, Flipkart pays you a commission.
You earn when:
- A user clicks your Flipkart affiliate link
- The user purchases a product on Flipkart
- The order is delivered successfully
There is no investment, no product handling, and no customer support work. You only focus on promoting products and driving traffic.
Why is it Popular in India?
Flipkart affiliate marketing is popular in India because it is free to join, trusted by Indian shoppers, offers affordable products, supports local languages, works without a website, and converts well during sales.
1. Flipkart Is a Trusted Indian Brand
Flipkart is one of the oldest and most trusted e-commerce platforms in India. Indian users already trust Flipkart for mobiles, fashion, electronics, and daily needs.
Impact: People buy easily → higher conversion rate → more affiliate income.
2. Join for Free, No Investment Needed
- Anyone can join Flipkart affiliate program for free.
- No registration fees.
- No product purchase required.
Impact: Perfect for students, beginners, bloggers, and side-income seekers.
3. Huge Demand From Indian Buyers
India has:
- 850+ million internet users
- Heavy smartphone usage
- High online shopping growth
Flipkart already serves Tier-1, Tier-2, and Tier-3 cities.
Impact: Large audience = more chances to generate sales.
4. Wide Range of Affordable Products
Flipkart sells:
- Budget mobiles
- Fashion under ₹999
- Home essentials
- Daily-use products
These products match Indian buying behavior.
Impact: Affordable pricing → quick purchase decisions.
5. Easy to Promote in Local Languages
Affiliates promote Flipkart using:
- Hindi blogs
- Hinglish content
- Regional languages (Tamil, Telugu, Bengali, etc.)
Impact: Local-language content converts better in India.
6. High Conversion During Sales & Festivals
Flipkart runs major sales like:
- Big Billion Days
- Diwali Sale
- Year-End Sale
Impact: Even small traffic can generate high commissions during sales.
7. Works Without a Website
Flipkart allows affiliate promotion via:
- YouTube
- Telegram
Impact: Beginners can start without technical knowledge.
8. Suitable for Tier-2 & Tier-3 Creators
Flipkart has strong delivery and COD support across India.
Impact: Creators from small cities can also earn consistently.
9. Simple Dashboard & Easy Link Creation
Flipkart’s affiliate panel is easy to use.
Links, banners, and reports are simple to track.
Impact: No learning curve for beginners.
10. Monthly Payouts in Indian Bank Accounts
Payments are made directly via NEFT to Indian bank accounts.
Impact: Reliable income system builds confidence.
Quick Overview of Earning Potential
Flipkart affiliate marketing offers scalable earning potential. Your income depends on traffic quality, product category, and promotion strategy.
Here’s a simple breakdown:
- Beginners: ₹5,000 – ₹15,000 per month(Low traffic, basic blog or social media promotion)
- Intermediate Affiliates: ₹30,000 – ₹1,00,000 per month (SEO blogs, YouTube reviews, deal-based content)
- Advanced / Authority Affiliates: ₹2,00,000 – ₹5,00,000+ per month (High-traffic websites, multiple categories, sale events)
High-paying categories include:
- Fashion
- Beauty & Personal Care
- Home & Furniture
- Appliances
Low commission but high-volume categories:
- Mobiles
- Electronics
Flipkart affiliate income has no fixed limit. With the right content, SEO strategy, and consistent traffic, earnings grow month after month.
Also read: Top 10 AI Marketing Tools for Digital Marketers Guide
Why Consider Flipkart Affiliate Marketing Program in India?

Flipkart Affiliate marketing is performance-based, which is its primary advantage. Affiliates are paid a commission only after the follow-up activity has occurred.Thus, affiliates are highly motivated and determined to ensure that conversions occur.
As a result, there is no room for initiatives that may fail to generate traffic. Your company’s value is always increasing… It is a low-risk investment that will help you grow your marketing efforts. You can expand beyond the limited bandwidth of a regular firm.
Here are the key reasons to consider the Flipkart Affiliate Marketing Program in India:
Wide Range of Products
Flipkart has one of the best affiliate programs in India due to the massive traffic the site receives. There are several products for sale on Flipkart across 80+ categories ranging from fashion and lifestyle to books, electronics, pantry, appliances, and more that you can promote as an affiliate marketer.
High Conversion Rates
Flipkart has among the highest conversion rates in the industry, which means affiliates generate more revenue per lead from Flipkart compared to other e-commerce stores. With up to 90% discounts and big sales all year round, Flipkart attracts about 10 million page visits daily.
Competitive Commission Rates
Flipkart offers competitive commission rates for affiliates, with payouts ranging from 1% to 15% depending on the product category. EarnKaro and Monetizedeal currently offer up to 12% guaranteed commission on all Flipkart sales through their affiliate programs.
Reliable Tracking and Timely Payments
Flipkart’s affiliate tracking is accurate and payments are made on time each month. Commissions from Flipkart affiliate links typically appear in the affiliate’s account within 24-48 hours and are available for bank transfer within 45 days of the purchase.
Easy to Get Started
Joining the Flipkart affiliate program is quick and easy, with no documentation required. Affiliates can sign up for free and start promoting Flipkart deals and products through their affiliate links.
Flipkart’s Affiliate Marketing Commission
Below are some product categories and their commission percentages:
- Books and e-learning (10 percent)
- Gold and silver coins (0.1%).
- School supplies and toys (ten percent)
- Baby-care goods (10%)
- Fragrances and beauty items (10 percent)
- Household supplies (10 percent)
Aside from that, Flipkart pays for Android app installation. There are two payment rates based on the method of referral installation. Direct Install Flipkart will pay you Rs. 15 if you successfully convince someone to install the Flipkart app simply by asking.
Fallback InstallIf you are marketing a product and someone who wants to buy it installs the Flipkart app from the Google Play store, this is known as a fallback install. To receive the fallback installation commission, the user must open the program within 14 days of installing it. FallBack’s installation commission is Rs. 20.
Also read: Digital Marketing vs Affiliate Marketing: Understanding the Differences
How Does Flipkart Affiliate Marketing Work?
The Flipkart Affiliate Program allows individuals and businesses to earn commissions by promoting Flipkart products. It works on a simple principle: you refer buyers to Flipkart, and you earn a commission when they make a purchase through your affiliate link.

Step-by-Step Process of Affiliate Marketing on Flipkart
Starting your journey with Flipkart Affiliate Marketing is simple. Follow these steps to sign up, create your account, and start earning.
Step 1: Visit the Flipkart Affiliate Website
Go to the official Flipkart Affiliate page and click “Sign Up” or “Join Now.”
Step 2: Create Your Affiliate Account
Register using:
- Email ID or mobile number
- Password
Verify your email or phone with the OTP.
Step 3: Submit Your Platform Details
Provide at least one of the following:
- Website or blog URL
- YouTube channel link
- Instagram, Facebook, or Telegram page
Make sure your content follows Flipkart’s policies.
Step 4: Complete Profile & Tax Details
Fill in:
- Name and address
- PAN details (mandatory for payments)
- Bank account details (for payouts)
GST is not required initially. It’s needed only after crossing the threshold.
Step 5: Wait for Approval
- Review time: 24–72 hours
- You’ll get an approval email once verified.
Step 6: Generate Affiliate Links
After approval:
- Log in to your dashboard
- Search for any Flipkart product
- Create your unique affiliate link
Step 7: Start Promoting
Share your affiliate links on:
- Blog posts
- YouTube videos
- Instagram reels
- Telegram or WhatsApp groups
You earn a commission when someone buys through your link.
Approval usually takes 24–72 hours.
How to Become a Flipkart Affiliate
Becoming a Flipkart affiliate is easy, free, and beginner-friendly. You don’t need technical skills or investment. Follow these simple steps.
Step 1: Understand the Flipkart Affiliate Program
The Flipkart Affiliate Program lets you earn commission by promoting Flipkart products.
You share affiliate links. When someone buys using your link, you earn money.
Step 2: Choose a Platform to Promote
You need at least one platform:
- Website or blog
- YouTube channel
- Instagram page
- Facebook page or group
- Telegram channel
Even without a website, you can start.
Step 3: Complete Flipkart Affiliate Registration
Follow this process:
- Go to the Flipkart Affiliate website
- Click Flipkart Affiliate Sign Up
- Register using your email or mobile number
- Enter your website or social media details
- Submit basic information
- Verify your account
Approval usually takes 24–72 hours.
Step 4: Get Your Affiliate Links
After approval:
- Log in to the affiliate dashboard
- Search for any Flipkart product
- Generate your unique affiliate link
This link tracks your sales.
Step 5: Start Promoting Products
Begin with products that:
- Have high demand
- Offer good commission
- Match your audience interest
Promote using:
- Blog posts
- Product reviews
- YouTube videos
- Social media posts
- Telegram deal alerts
Step 6: Understand Commission & Cookie Duration
- Commission: Depends on product category
- Cookie duration: 24 hours
If a user buys within 24 hours, you earn commission.
Step 7: Add Payment Details
To receive payments:
- Add PAN details
- Add bank account details
Flipkart pays monthly once you reach the minimum payout.
Step 8: Grow and Scale Your Earnings
To earn more:
- Focus on SEO content
- Promote during sales (Big Billion Days)
- Target high-commission categories
- Build trust with honest reviews
Also read: Voice Search Optimization Guide: Boost Your Rankings
How Affiliates Earn Commission Through Flipkart Links
Each time someone clicks your affiliate Flipkart link and makes a purchase within the cookie duration, you earn a commission. The percentage depends on the category – for example:
- Fashion & Apparel: up to 8%
- Electronics: around 3%
- Books: up to 10%
The more traffic and targeted promotion you do, the higher your earnings.
Benefits of Joining the Flipkart Affiliate Program
Joining the Flipkart Affiliate Program is simple and rewarding. Here’s why it stands out among other affiliate platforms:
- Free Sign-Up and Easy Registration
You don’t need to invest any money to get started. Registration is quick, and your account gets approved in just a few steps. - Wide Product Range for Promotions
From electronics to fashion and home essentials, Flipkart offers a massive catalog. This gives you more choices to promote and match your audience’s needs. - Regular Payouts with Reliable Tracking
Flipkart has a transparent tracking system that ensures every valid sale is recorded. Payments are processed regularly, making it easier to plan your earnings.
Learn more about Affiliate Marketing Basics and how it works before you start promoting products.
Flipkart Affiliate Commission Rates
When you join the Flipkart Affiliate Program, your earnings depend on the commission rates assigned to each product category. These rates are updated periodically, and in 2025, Flipkart offers competitive payouts for affiliates.
Payment Frequency and Minimum Payout Threshold
- Payment Schedule: Flipkart pays affiliates on a monthly basis after the return period of the product ends.
- Minimum payout threshold: ₹1,000 for Indian affiliates and $50 for international affiliates.
- Payment Methods: Bank transfer or direct deposit into your registered account.
Also read: SEO, AIO, GEO, AEO, SXO: What’s the Real Difference?
What Are Affiliate Commission Rates?
Flipkart pays you a commission when someone buys a product through your affiliate link.
But the rate changes by product category — and knowing this helps you choose what to promote.
Here are the current typical Flipkart affiliate commission rates by category:
Flipkart Affiliate Commission Rates by Category
| Category | Commission Rate |
|---|---|
| Mobile Phones | 0.5% – 2% |
| Electronics (TV, Audio, Gadgets) | 1% – 4% |
| Laptops & Tablets | 1% – 3% |
| Fashion (Men, Women, Kids) | 7% – 12% |
| Footwear | 6% – 10% |
| Home & Kitchen | 6% – 10% |
| Beauty & Personal Care | 8% – 15% |
| Books & Stationery | 7% – 10% |
| Groceries & Essentials | 2% – 5% |
| Sports & Fitness | 4% – 8% |
| Baby Products | 5% – 10% |
| Accessories (Mobile, Tech) | 4% – 8% |
These rates can change during special sale events like Big Billion Days, where Flipkart may temporarily increase commissions on selected categories.
How to Maximize Your Commission?
- Promote high-margin categories like fashion and books.
- Focus on seasonal sales and Flipkart Big Billion Days for higher conversions.
- Use multiple marketing channels (blogs, social media, email).
Higher commissions: Often found in fashion, beauty, and accessories.
Lower commissions: Electronics and mobiles usually give the least.
Flipkart Affiliate Cookie Duration
The Flipkart affiliate cookie duration is 24 hours. This means:
- When a user clicks your Flipkart affiliate link, a cookie is stored
- If the user completes a purchase within 24 hours, you earn the commission
- If the user buys after 24 hours, you do not get the commission
Important Points to Know
- Cookie validity: 24 hours
- If the product is added to cart within 24 hours, Flipkart may still track the sale
- Cookie works across the same browser and device
- Clearing cookies or switching devices can break tracking
Why Cookie Duration Matters
Short cookie duration means:
- You need high-intent traffic
- Deal-based, comparison, and “best price” content works best
- Festival sales and flash deals convert faster
Flipkart affiliate cookie duration is 24 hours. You earn commission only if the user buys within this time after clicking your affiliate link.
How Flipkart Affiliate Commission Is Calculated
Flipkart affiliate commission is calculated based on product price, category-wise commission rate, and successful order status. The process is simple and transparent.
Flipkart Affiliate Commission Formula
Commission = Product Selling Price × Applicable Commission Rate
You earn commission only after the order is delivered and not returned.
Example of Flipkart Affiliate Commission Calculation
Fashion Product
- Product price: ₹2,000
- Commission rate: 10%
- Your earning: ₹200
Key Factors That Affect Flipkart Affiliate Commission
1. Product Category
Each category has a different commission rate.
Fashion, beauty, and home products usually offer higher commission than mobiles and electronics.
2. Order Status
Commission is credited only if the order is:
- Delivered successfully
- Not cancelled
- Not returned
3. Flipkart Affiliate Cookie Duration
- Cookie duration is 24 hours
- If the customer buys within 24 hours of clicking your link, you earn commission
4. Offers & Sale Periods
During Big Billion Days or seasonal sales:
- Product prices change
- Commission rates may increase or decrease
Important Points to Remember
- Commission is calculated on final selling price, not MRP
- GST is excluded from commission
- Self-purchase is not allowed
- Commission rates can change anytime
Best Ways to Promote Flipkart Affiliate Links
Promoting Flipkart affiliate links works best when you focus on Indian search behavior, buyer intent, and local pricing trends. Below are the most effective and proven methods.
1. Blog & SEO Content (Best for Long-Term Income)
Blogs work extremely well for Flipkart affiliate marketing in India because people search before buying.
High-converting content ideas:
- Product reviews (honest + detailed)
- Comparison articles (Flipkart vs Amazon)
- Buying guides (features, pros & cons)
- “Best under ₹…..” posts (₹5,000, ₹10,000, ₹20,000)
Why it works:
- Targets high-intent keywords
- Brings free organic traffic
- Builds trust with readers
- Works 24/7 without ads
Use India-specific pricing, festival offers, and local search terms like best phone under 15000 in India
2. YouTube Videos (Fast Growth + High Trust)
YouTube is one of the best platforms for affiliate marketing Flipkart.
Best video formats:
- Unboxing videos
- Honest product reviews
- Comparison videos
- YouTube Shorts with strong CTA
How to place links:
- Description box
- Pinned comments
- Verbal CTA in video
Why it works:
- People trust video reviews
- High conversion rate
- Shorts give fast reach in India
3. Social Media Promotion (High Engagement)
Social platforms are perfect for promoting Flipkart deals and offers.
Best platforms:
- Instagram reels (product clips, offers)
- Telegram deal channels (very high conversion)
- Facebook groups (niche-based buyers)
What to post:
- Limited-time deals
- Festival discounts
- Price drops
- New launches
Why it works:
- Instant traffic
- Mobile-first audience
- Great for impulse buying
4. WhatsApp & Email Marketing
This method works best if you already have an audience.
What to send:
- Deal alerts
- Festival offers
- Flash sales
- Price-drop notifications
Why it works:
- Direct communication
- High open rates
- Strong buyer intent
Important Tip: Avoid spamming. Share only value-based offers.
Also read: Differences between Traditional Marketing and Digital Marketing
Tools & Resources for Flipkart Affiliate Marketing
To succeed with Flipkart Affiliate Marketing, you need the right tools. These help track your links, improve conversions, and manage your affiliate business efficiently.
Free Tools for Link Tracking and Reporting
- Google Analytics – Track traffic and conversions from your affiliate links.
- Bitly – Shorten and monitor Flipkart affiliate links.
- UTM Builder – Add custom parameters for better campaign analysis.
Affiliate-Friendly Plugins for WordPress
If you run a Flipkart affiliate website, these plugins make it easier:
- Pretty Links – Cloak and manage affiliate links professionally.
- ThirstyAffiliates – Organize and automate your affiliate links.
- AffiliateWP – Integrate affiliate tracking directly into your WordPress site.
Recommended Analytics Platforms
- Voluum – Detailed affiliate performance tracking with advanced analytics.
- Hotjar – Understand user behavior to increase conversions.
- Google Tag Manager – Simplify tag and event tracking without coding.
Pro Tip: Combine tools like Bitly with Google Analytics for better affiliate performance tracking.
Common Mistakes to Avoid as a Flipkart Affiliate
Many beginners join the Flipkart Affiliate Program but fail to generate steady income. The reason? Simple mistakes that can easily be avoided. Here are the key ones:
1. Violating Flipkart’s Policies
- Not reading the official guidelines is a common issue.
- Promoting restricted products or using misleading content can get your Flipkart affiliate account banned.
- Always check the latest Flipkart affiliate program policies before running campaigns.
2. Overusing Affiliate Links
- Adding too many Flipkart affiliate links makes your content look spammy.
- It reduces user trust and may even affect your search rankings.
- Keep your links relevant and contextual. Example: Place links naturally within product reviews or buying guides.
3. Not Disclosing Affiliate Relationships
- Transparency builds trust.
- Add a clear disclaimer stating that you earn a commission when someone buys via your link.
- This is also a legal requirement under many digital marketing regulations.
4. Ignoring Product Relevance
- Promoting random products without understanding your audience reduces conversions.
- Focus on high-demand categories with better Flipkart affiliate commission rates.
5. Not Tracking Performance
- Many affiliates skip using analytics or tools to monitor conversions.
- Without tracking, you can’t optimize your Flipkart affiliate marketing strategy.
Requirements for the Flipkart Affiliate Program
Before joining the Flipkart Affiliate Program, you need to meet certain basic requirements. These ensure your account gets approved smoothly and that you can start earning through Flipkart affiliate marketing without issues.
1. Eligibility Criteria
- Minimum Age: You must be at least 18 years old.
- Valid Bank Account: For receiving commission payouts in India.
- Tax Information: PAN card is mandatory for Indian affiliates.
2. Platform to Promote Products
- A website, blog, or YouTube channel is preferred.
- Active social media profiles can also be used (Facebook, Instagram, X, etc.).
- Your platform should comply with Flipkart’s content policies (no adult, pirated, or illegal content).
3. Approved Categories
- You must promote products listed under approved Flipkart categories.
- Some categories have specific commission rates (refer to Flipkart Affiliate Commission Rates).
4. Compliance with Flipkart Affiliate Terms
- No paid ads on Flipkart brand keywords.
- Must disclose affiliate relationship as per Indian advertising laws.
- Avoid spamming with affiliate links.
5. Technical Requirements
- Access to Flipkart affiliate dashboard.
- Ability to generate Flipkart affiliate links for products.
- Basic knowledge of affiliate tracking and reporting.
Quick Checklist for Flipkart Affiliate Registration
✔️ Compliance with Flipkart’s policies
✔️ Valid email ID & phone number
✔️ PAN Card & bank details
✔️ Active website, blog, or social media channel
Also read: What is EPC in Affiliate Marketing?
Flipkart Affiliate vs Amazon Affiliate
If you are confused between Flipkart affiliate and Amazon affiliate, this quick comparison will help you decide the best option based on commissions, approval, and earning potential in India.
Flipkart vs Amazon Affiliate – Comparison Table
| Feature | Flipkart Affiliate Program | Amazon Affiliate Program |
|---|---|---|
| Market Focus | India-focused | Global + India |
| Joining Cost | Free | Free |
| Approval Process | Easy | Easy |
| Cookie Duration | 24 hours | 24 hours |
| Commission Rate | 0.5% – 15% (category-based) | 1% – 10% (mostly lower) |
| High Commission Categories | Fashion, beauty, home | Fashion, home, kitchen |
| Mobile Commission | Very low | Very low |
| Product Trust | High (Indian users) | Very high (global trust) |
| Conversion Rate | High in India | High worldwide |
| Payment Method | Bank transfer (NEFT) | Bank transfer, gift cards |
| Minimum Payout | ₹2,500 | ₹1,000 |
| Best For | Indian audience | Global + Indian audience |
Which Is Better: Flipkart Affiliate or Amazon Affiliate?
- Choose Flipkart Affiliate Marketing if:
- Your audience is mainly in India
- You promote fashion, beauty, or home products
- You want higher commission rates in some categories
- Choose Amazon Affiliate Marketing if:
- You have global traffic
- You want more product variety
- You prefer faster payouts with lower minimum balance
Conclusion
Flipkart Affiliate Marketing continues to be one of the most reliable income streams in 2025. With its wide product range, competitive affiliate commission rates, and user-friendly tools, it offers beginners and professionals a simple way to monetize their traffic.
Whether you run a blog, a niche website, or social media channels, this program allows you to turn clicks into revenue with minimal investment. The best part? Joining the Flipkart Affiliate Program is free, and you can start earning as soon as your account is approved.
Now is the right time to take action. Build your strategy, select high-demand products, and create engaging content that drives conversions.



