Pay Per Click is a paid online marketing technique in which advertisers pay a fee each time their ad is clicked.

PPC campaigns are available on search engines like Google, Bing, and Yahoo as well as social networking sites like Facebook, Instagram, Twitter, LinkedIn, Quora, and even OTT platforms like Hotstar.

PPC advertising can be a useful way for businesses to reach potential customers and drive traffic to their websites.

what are the benefits of pay-per-click marketing

1. Generate clicks very quickly

Once your ads are live, they will appear on Search Networks and partner sites, which will quickly generate clicks.

2. Enables multiple ads formats

Users can use PPC campaigns in a multitude of ways, such as displaying remarketing ads, banner ads, shopping ads, and more.

3. Targets customers effectively

Users can use PPC campaigns in a multitude of ways, such as displaying remarketing ads, banner ads, shopping ads, and more.

4. Allows full control on how much you pay

Complete control over your ads and your budget. You can turn off your ads whenever you want.

5. Is easy to measure and track

PPC campaigns are easy to monitor and measure, so you can see how well your ads are performing and make adjustments if necessary.

If you want to know more about this story then click on the link given below: