WHY IS SCHEMA MARKUP IMPORTANT FOR SEO AND WHAT IS IT?
Schema markup, which is sometimes referred to as structured data, optimizes your website and makes it more simpler for search engine crawlers to navigate.
It will also improve the appearance of your website and raise its visibility in search engine results pages (SERPs) such as Google, Bing, Yandex, Yahoo, and others.
In the Head, Body, or Footer of any section, you can insert schema data. Because the entire webpage is crawled by the crawler.
IS SCHEMA MARKUP CRUCIAL FOR SEO?
Using Schema markup for SEO is very important because it allows the crawler to better understand the webpages, the better the crawler understands the webpage, the higher the ranking it will give.
The search engine displays the webpage in Rich Snippets using schema markup, which entices the user to click on the webpage.
The main benefit of using Schema Markup is that it helps search engines better analyze the content and rank websites for relevant keywords and queries.
What are the Different Formats of the Schema Markup?
1. JSON-LD
It can be included in a <script> tag anywhere on the page and is not required to be in the page's <body>.
2. Microdata
Microdata is a collection of tags that are directly added to the HTML code of your page.
3. RDFa
It is an extension of HTML5, which uses tags inline with the existing HTML. Within the webpage, metadata is marked up using RDFa.
If you want to know more about this story then click on the link given below: